HSBC ran a series of events for business owners and potential clients that required a custom-built interactive map showcasing various global trade routes, complete with country-to-country information regarding imports and exports. Attendees could interact with these large-scale displays and learn how HSBC was impacting the global marketplace while interacting with the same digital experience on iPads conveniently placed throughout the event space.
What I did: UX / Design / Motion Graphics
After a panel discussion, the speakers engaged their audience with a Q&A session. Speakers posed questions to their audience who were able to answer multiple choice questions using an iPod touch. The groups results were displayed in real time giving the speakers something to react to and discuss.